They call it “dark traffic” - ads that are not seen by tech-savvy users who have excellent ad blockers.

Not surprised that its growing. The web is unusable without an ad blocker and its only getting worse, and will continue to get worse every month.

  • DarkSideOfTheMoon@lemmy.world
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    2 days ago

    Maybe if they didn’t use very intrusive ads people would not install ad-blockers so much

    Many websites put a video playing in later in top of the text, with another layer of ads and tiny space to read… the website would be unreadable without ad-blocks